Websites are our new reality. How they
appear represents the mirror of ourselves–our brand as they extensively
shape our customers’ visual perception. And sometimes, they are even the
first impression that customers get about our brand.
How to Catch New Customers...
billion websites on the Internet in 2018, new customers spend a very
short amount of time on a newly visited website; on average only 20
In order to catch and hold a customer, your website
should shine on all levels of
... and Keep the Existing Ones
This applies also for your existing
customers and loyal visitors; small “cracks” in perception are
slowly but inevitably driving them away.
Passionate about website
perception for 8+ years, Percaption prepared an
in-depth inspection of websites on many levels, leading to the shaping of your customers'